Sonae Arauco is presenting several Innovus trade fair highlights at EuroShop 2020 and is on site with its international sales and contracting team especially for the retail market in Hall 11 / F43-3.


New Innovus Collection: Authentic design developments and megatrends
Expressive colours, innovative designs and exclusive finishes with distinctive textures are just some of the highlights of the New Innovus Collection. With more than 200 decors and 15 different finishes, it allows 260 combinations of melamine faced panels and laminates. This is a renewal rate of 40 percent compared to the previous range. The focus is on the 5 new, haptic structures, Cosmos, Flow, Fusion, Spirit and Stucco. They are not only contemporary, but also absolutely authentic.


Current megatrends, such as reduction to the essentials, sustainability and the individual attitude to life played a decisive role in the development of the collection - important aspects that are also decisive success factors for modern shop fitting. "Innovus - Matching life" is the central idea of the New Innovus Collection which offers solutions for all moments in life.


Premiere with Innovus Coloured MDF Deep Black

For the first time Sonae Arauco will present the new Deep Black reference from the Innovus Coloured MDF portfolio at EuroShop. The solid-coloured MDF offers versatile solutions for interior designers, processors and retailers. In contrast to the previous Black, the product is more convincing with a significantly richer black and even finer wood fibres. In addition, the Deep Black scores with an optimised technical performance and improved deep milling properties.


The Sonae Arauco sales team, including specification & contracting, is available for information on products, suggestions and trends, especially for the project business around shopfitting. As co-exhibitor of dlv - German Shopfitting Association - Sonae Arauco is present in Hall 11 / F43-3.